Article Reaction: Stephen Evans “Designing tasks for the Business English classroom”

One big goal of this Business English blog is to figure out what exactly Business English is and the implications for teaching. So I really enjoyed reading “Designing Tasks for the Business English Classroom” by Stephen Evans (Hong Kong Polytechnic University). In an...

The Tone Guide

In this post I’d like to introduce you to the tone guide I made for my writing students. Here it is. (Click on it to see a bigger version.) So helping my students with grammar and style has always been easy. But there was a third element: tone. Students would...

Welcome To The Blog

Hello! This blog is dedicated to Business English. The goal is to understand how to help Business English students succeed. The posts will fall into the following categories: Teaching English Defining Business English Teaching Writing Defining Good Writing Training On...

Amazon and Tone

Let’s look at two examples from Amazon and how they handled tone. In this email, Amazon is just letting me know they’re sending me what I ordered. They want to have a friendly tone. Hey friend! I’m sending you your stuff! I almost expect them to ask...

Brevity Definitions

Shakespeare wrote that brevity is the soul of wit. What is brevity? Why is it the soul of wit? And which things damage brevity? Brevity is efficiency. It brings to mind shortness, but shortness isn’t right. Compact is much better. No meaning is lost. Thoughts...